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Schedule 2025

Session 501: The Power of Compassionate Customer Service

Fernando Darder  (VP, Customer Experience, Milwaukee Tool)

Date: Thursday, October 30

Time: 11:30 am - 12:30 pm

Pass Type: Core Pass, Premier Pass, Premium Learning Pass

Track: Boost Your Culture, Revolutionize the Experience

Session Type: Session

Vault Recording: TBD

In today’s experience-driven world, customer service has evolved—it’s no longer just about resolving issues but about building emotional connections that drive trust and loyalty.
In this session, we’ll explore how compassionate, human-centered service can transform everyday customer interactions into meaningful brand moments.
We will share insights, challenges, and real-world strategies for navigating tough conversations, communicating with empathy, and turning service touchpoints into relationship-building opportunities.
This session is designed for customer service professionals who want to move beyond transactional service and reimagine customer experience through a modern, emotionally intelligent lens.

Takeaway

1. Understanding the Importance of Compassion in Service

Compassionate customer service is more than solving problems—it's connecting with customers on a human level and making them feel valued and heard.
Positive, compassionate service directly impacts customer loyalty, satisfaction, and brand perception.

2. Building Empathy and Active Listening Skills

Learn how to listen, not just hear, what customers say actively. This means understanding the emotional needs behind their words and responding accordingly.
Empathy can defuse tense situations and lead to positive outcomes even when a resolution isn't immediately possible.

3. Practical Communication Techniques

Using positive language, reframing negative statements, and validating emotions help in creating a compassionate customer service experience.

Maintaining a calm and understanding tone, even when the customer may be upset or frustrated.